Privacy Policy

World Heritage UK Privacy Policy 

Purpose of this policy 

World Heritage UK is committed to protecting your personal information and being transparent about what information we hold about you. 

Using personal information allows us to develop a better understanding of our members and supporters and in turn to provide you with relevant and timely information about the work that we do. As a charity, it also helps us to engage with potential donors and supporters. 

This privacy policy will explain how our organization uses the personal data we collect from you when you use our website. 

Lawful basis for the processing 

There are three bases under which we may process your personal information: 


When you become a member of World Heritage UK or make a donation to us, you are entering into a contract with World Heritage UK. To perform this contract we need to process and store your data. For example, we may need to contact you by email or telephone in the case of a cancelled event or problems with your payment. 


In certain situations we collect and process your personal information for purposes that are in our legitimate organisational interests. However, we only do this if there is no overriding prejudice to you by using your personal information in this way. We describe below the situations where we may use this basis for processing. 


For any situations where the two bases described above are not appropriate, we will instead ask for your explicit consent before using your personal information in that specific situation. 

World Heritage UK 

World Heritage UK is a Charitable Incorporated Organisation registered in England and Wales (no. 1163364). 

Registered Office 

c/o Ironbridge Gorge Museum Trust 
Coach Road 
Telford TF8 7DQ 

What data do we collect? 

We collect various types of information in a number of ways: 

Information you give us 

When you register on our website, buy a membership, event tickets or make a donation, we’ll store personal information you give us such as your name, email address, postal address and telephone number. We will also store a record of your purchases and donations. 

When you voluntarily complete a customer survey or provide feedback on any of our message boards or via email. 

When you use or view our website via your browser’s cookies. 

Information about your interactions with us 

When you visit our website, we collect information about how you interact with our content. When we send you a mailing we store a record of this, and in the case of emails we keep a record of which ones you have opened and which links you have clicked on. 

Sensitive personal data 

Data Protection law recognises that certain categories of personal information are more sensitive, such as health information, race, religious beliefs and political opinions. We do not collect this type of information. 

How will we use your data? 

World Heritage UK collects your data so that we can: 

  • Process your membership or orders, manage your account. 
  • Email you with special offers on other products, events, and services we think you might like. 
  • Improve your experience in the members area of our site 

How do we store your data? 

We will put in place appropriate safeguards (both in terms of our procedures and the technology we use) to keep your personal information as secure as possible. We will ensure that any third parties we use for processing your personal information do the same. 

World Heritage UK may store your personal information indefinitely such that for any subsequent activity we are able to link them back to a single unique record that we hold for you on our system. 


World Heritage UK would like to send you information about events and services of ours that we think you might like. 

If you have agreed to receive marketing, you may always opt out at a later date. 

You have the right at any time to stop World Heritage UK from contacting you for marketing purposes or to provide information about the activities of World Heritage UK. 

What are your data protection rights? 

World Heritage UK would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following: 

  • The right to access – You have the right to request World Heritage UK for copies of your personal data. 
  • The right to rectification – You have the right to request that World Heritage UK correct any information you believe is inaccurate. You also have the right to request World Heritage UK to complete information you believe is incomplete. 
  • The right to erasure – You have the right to request that World Heritage UK erase your personal data, under certain conditions. 
  • The right to restrict processing – You have the right to request that World Heritage UK restrict the processing of your personal data, under certain conditions. 
  • The right to object to processing – You have the right to object to World Heritage UK ‘s processing of your personal data, under certain conditions. 
  • The right to data portability – You have the right to request that World Heritage UK transfer the data that we have collected to another organization, or directly to you, under certain conditions. 

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email: 

What are cookies? 

Cookies are text files placed on your computer to collect standard Internet log information and visitor behavior information. When you visit our websites, we may collect information from you automatically through cookies or similar technology. 

For further information , visit 

How do we use cookies? 

World Heritage UK uses cookies in a range of ways to improve your experience on our website, including: 

  • To enable certain functions 
  • To provide analytics 
  • To store your preferences 

There are a number of different types of cookies, however, our website uses: 

  • Functionality – World Heritage UK uses these cookies so that we recognize you on our website and remember your previously selected preferences. These could include what language you prefer and location you are in. A mix of first-party and third-party cookies are used. 
  • Advertising – World Heritage UK uses these cookies to collect information about your visit to our website, the content you viewed, the links you followed and information about your browser, device, and your IP address. 

How to manage cookies 

You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result. 

Privacy policies of other websites 

The World Heritage UK website contains links to other websites. Our privacy policy applies only to our website, so if you click on a link to another website, you should read their privacy policy. 

Changes to our privacy policy 

World Heritage UK keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated December 2020. 

How to contact us 

If you have any questions about World Heritage UK ‘s privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us. 

Email us at: 

Or write to us at: c/o Ironbridge Gorge Museum Trust, 

Coach Road 
TF8 7DQ 

How to contact the appropriate authority 

Should you wish to report a complaint or if you feel that World Heritage UK has not addressed your concern in a satisfactory manner, you may contact the Information Commissioner’s Office at 

Version 1: December 2020